- RESEARCH YOUR MARKET- You really need to be affluent with your niche to understand the requirements and the necessities of the industry. Know your market, who is your competition and what they can or cannot do. Focus on your potential customer’s requirements and promoting your brand accordingly.
- UNDERSTAND YOUR VALUE AND ENDORSE IT- if your company does something really well above other things, such as adding professional motion graphics to your work, then showcase that. This has value to a potential client. The thing you need to market more than anything is just that, the value proposition of your production company.
- GREAT QUALITY WORK- If you produce quality work, then your clients will see this and want to continue to do business. They’ll even tell others about your professionalism and craftsmanship. Flaunt your efforts confidently on your website and other affiliate sources by using streaming channels and various vloggers (video bloggers) who would agree to help you market yourself,
Social media is a great platform to market yourself. Showcase your work but also reach future prospects. Social media enjoys a wide reach and you should absolutely utilize the opportunity. Keep your pages interesting and creative by using sneak peeks into your handiworks, sharing tips and going live as well, show the audience what you are capable of creating. Learn to advertise yourself on Facebook to market yourself as a brand and do not forget SEO.
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TIPS FOR MARKETING YOUR VIDEO PRODUCTION COMPANY IN MALAYSIA